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Personal Brand Workshops


With a clearly focused authentic brand you will be "found better”. Together we develop your unique personal brand as the basis for your visibility.

Imagine you think of brands like Nike or people like Mahatma Gandhi - immediately images, emotions and values arise. But the key lies not only in an impressive LinkedIn profile, but in a deeper process.

I invite you to playfully discover and work out what positive effects this has on your "brand contact points" in everyday life. 

Contents, steps and learnings:

- What is the interplay between identity and brand ?

- What makes a strong brand?

- What does this mean for my personal brand? 

- What are my strengths and values?

- How can I differentiate myself from others?

- What is the core of my strong personal brand - the filter ?

- How can I consistently convey my strong personal brand at my contact points ?

- What does the implementation look like ? 

- What do I tackle first ? 


Personal Brand Workshop - Mannheim:

Timing: 2 half days, each starting at 3 p.m. 

Number of participants: 3-4 persons

Location: Personal, inspiring location, Mannheim Oststadt

When: November, December 2024


Personal Brand Camp at Lake Maggiore, Northern Italy: 

Workshop combined with outdoor activities

Number of participants: 4 persons

Location: Private accommodation with personal atmosphere 

First Date: 11-14 April 2024
Further Dates: September/October 2024


Individually by arrangement

Location: also possible in-house


I will be happy to conduct a video call with you to help you make your decision. Please contact me at:

+49 172 7464126

Customer opinions: 


Yemisi Magdalene Ogunleye, vice world champion shot put, 

MTG Mannheim



As a professional personal branding consultant, Anja has far exceeded my expectations and helped me define and strengthen my personal brand. As a professional athlete, the term "personal brand" was initially foreign to me, but my first encounter with Anja changed this very quickly. Their openness and enthusiasm for their work impressed and motivated me from the very beginning. She took the time to identify my core values and help me understand what makes me unique as a person and how I can make this attractive to potential partners and sponsors. Through her professional approach and creative strategy, Anja has helped me develop my personal brand step by step. I was particularly impressed by her passion and commitment to accompany me on this journey and to develop my full potential as a brand. The values we have developed together are of crucial importance to me as a professional athlete, as they help me communicate my value system clearly and convincingly to the outside world. Thanks to the collaboration with Anja, I feel well prepared to present myself as a brand in the world of sports. I have gained a clear understanding of what my main values are and how I can effectively use them to achieve my goals. 


I can only heartily recommend the cooperation with Anja, be it for athletes, entrepreneurs or other people who want to strengthen their personal brand. I was impressed by her expertise, professionalism and personal attention, and I’m sure she can help others reach their full potential as a brand.


Yemisi Magdalena Ogunleye, Vice World Champion shot put, MTG Mannheim

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